December 17, 2018

Bresciani OEKO TEX® textiles socks

Prices

We are perfectly conscious to be in the high segment of the market because we decided to produce 100% in …

December 13, 2018

Bresciani in New York

As a Company our target has always been to have a very exclusive distribution, so, unfortunately, it is not always …

November 23, 2018

Bresciani1970 chez Mes Chaussettes Rouges – 5th Edition

The event in partnership with our friends at Mes Chaussettes Rouges has become a pleasant recurrence in our calendar. As …

June 7, 2018

Pitti 94

Long time we are not posting. Another season is starting and another Pitti is approaching (edition number 94 and number …

July 8, 2017

In praise of the linen

Linen is one of our Summer’s best seller. It’s fresh, it’s breathable, it’s comfortable and has a beautiful palette of …

April 22, 2017

We are old

Yes, we are. We are still believing human touch is adding a special “plus” to the product. We are still …

February 11, 2017

Casual collection : Spring 17 news

One month and we will go in to Spring, so start thinking about your Spring wardrobe. This time we would …

December 3, 2016

Mes Chaussettes Rouges Paris event – III edition

November 26th, for the third year in a row, we held an event with our friends of Mes Chaussettes Rouges …

November 17, 2016

Bresciani at Mes Chaussettes Rouges. The event. November 26th, 2016

Here the link for the program :  http://bit.ly/2fZ0ToN    

September 24, 2016

What is driving your shopping?

As a small artisanal Company, we have in any case to deal not only with managing to produce the best …

July 22, 2016

Not much more to say

During these years we wrote about production, yarns, machinery, market, web, style…I would say there is not much more to …

June 11, 2016

See now, sock now

If you are interested in fashion you have for sure read about the discussion “see now, buy now”. As already …

May 14, 2016

Web changed the market’s rules

As producers, we produce for our Bresciani brand but we produce for other brands too. The situation is that Bresciani …

March 19, 2016

No-socks look. Are you sure ?

It is quite normal we are strongly hoping that the warm season will not bring another time this fashion of …

March 5, 2016

It all about money ?

It could be only all about money, but there actually is something more. It’s about the passion we have for …

January 18, 2016

Pitti 89

…and another Pitti is gone. More and more public relations, press and advertising during the show. And that’s good. But …

December 12, 2015

Cashmere and silk T shirt

70% cashmere 30% silk T shirt. Cariaggi yarn. This is the finest item we have in our underwear collection, available …

November 7, 2015

Your ultimate dress fancies socks’ drawer

Would you like to have some suggestion ? Here we are. In your socks’ drawer you can’t miss : 1 …

October 10, 2015

Is technology improving the quality ?

Difficult to answer. I can tell we have in our archives cotton dated back ’60, which apparently is better quality …

September 21, 2015

What’s happening in Russia

We don’t want to talk about the political and economic situation in Russia, as we are for sure not in …

August 29, 2015

Ready for the Autumn’s proposals ?

Another Summer has gone and we are now moving in to a cooler season. We faced the devaluation of the …

July 24, 2015

The needle

At the beginning there was the needle. Actually a lot of needles. All together doing a round dance. Some were …

July 9, 2015

Respect for the work

We already noted in previous posts, how important is the work of all the people here in the factory. Once …

June 26, 2015

Pitti 88 report

Pitti number 88 is over. What was new ? I don’t want to report you about the trends and the …

June 6, 2015

Stylist, product manager, marketing director…who is the king ?

As a Company we are not only producing our Bresciani brand, but we have production’s partnership with a lot of …

May 22, 2015

Why you pay more if it is Made in Italy

Somebody is thinking that buying something “Made in Italy” it is only a way to pay more for exactly the …

May 7, 2015

Underwear Bresciani collection is evolving

Bresciani underwear collection is evolving. At the beginning it was only 100% cotton, but now a lot of news on …

April 11, 2015

Special projects for the Expo

Need some fruits ? Expo 2015 will open the gates May 1st. Will be a very exciting time for Milan …

March 27, 2015

A visit to Filmar

We often said on this blog how much is important a quality yarn in order to produce a quality sock. …

March 6, 2015

Winter 2015 Woman’s collection

Best of the best for our Winter 2015 woman’s collection. We selected the best silk, cashmere and cashmere and silk …

February 16, 2015

Bresciani philosopy video

New www.bresciani.it on line now ! Watch the video !

Bresciani 1970 Corporate video Who we are, where we are coming from, how we work…discover the Bresciani world !

February 6, 2015

Small retailers, big brands and factories

Since the end of last Century, we are facing a polarization of the market. The usual way Companies were distributing …

January 26, 2015

Spring 2015. What our retailers will offer you

In few weeks time you will find the new Spring 15 collection in our retailers’ shops. We did some nice …

January 9, 2015

Sea Island cotton T shirts

Finally, after 6 month working on it, we succeed to make the perfect Sea Island cotton T shirt. Actually not …

December 22, 2014

2014

And 2014 is close to become history. Another year is gone and we are always on the path of the …

November 24, 2014

Global warming and socks’ trend

An extremely important issue as the global warming is, it’s influencing a little issue like our business too. Starting from …

November 17, 2014

Once again about Made In

From time to time the focus is on the discussion about the Made In. The matter is quite complicate, as …

October 29, 2014

La “Canottiera”

It’s starting getting cold again. This was the time when your mother was starting to say “remember to wear your …

October 11, 2014

Sometime it’s hard to decide

We are proud to note Bresciani brand is growing year by year and the knowledge of our name is spreading …

September 26, 2014

The fashion weeks

The ones in London and Milan are over and now everybody’s in Paris for the fashion week. It is the …

September 15, 2014

It’s Autumn again

We hope you had a nice Summer, but in one week we will be in Autumn already. So it’s time …

August 29, 2014

Paris event

Sometime is good to meet our fans and not just having a web connection. We will present our Winter collection …

July 26, 2014

Everything matters

Several times I wrote about business, quality, factory, production, marketing, sales…big systems…global economy..but when coming back with the feet on …

July 12, 2014

The important is the concept

More and more, somehow I have to say unfortunately, the “box” is more important than the product itself. I mean …

July 2, 2014

What’s the trend for Winter 14 ?

Hard to think about next Winter when we are exatcly in the mid of the hot season, but we must …

June 14, 2014

What is really making the difference ?

When you have to buy socks or underwear, what is really driving your decision ? We always invested all our …

June 3, 2014

Timing

As we discussed several times, web completely changed the rules of the game. One of the most difficult issues to …

May 17, 2014

Bresciani in Moscow

Finally Bresciani has his first monobrand shop : socks, underwear, pijiamas and little knitted accessories 100% made in Italy and …

April 11, 2014

Why socks’ web sales are booming

During last years we faced a new trend in the market. More and more retailers are going on the web …

April 1, 2014

Embroidery

Some of our best design are made on our 216 Needles mono-cylinder machines. Mono-cylinder machines, as the word says, have …

March 8, 2014

We are light

In the last post we introduced our Unica, one size casual collection, but we will not forget our history. Bresciani …

March 1, 2014

Casual socks

Our 100% cotton sock if the best for the coming Spring season in our opinion. But to match the request …

February 22, 2014

Woman’s Winter 2014 collection

It seems that wearing men’s knee high socks for women was not just a fashion trend, but became a regular thing during …

February 8, 2014

Reshoring European industries

Since 2008 world’s economic situation is extremely difficult. A lot of European textile industries moved their factories outside Europe in …

January 24, 2014

It’s cold !

It is a little cold outside now. Actually in our mind we are looking for heavy cloths to protect ourselves, …

January 14, 2014

Pitti. What is new.

So Pitti is over. It is more and more a PR and press show, as shops and department stores are …

January 2, 2014

Bold or conservative

It is not a news that finally socks become a fashion accessory, after being for years just a commodity. But …

December 19, 2013

The cotton Museum of Cairo

I have here on my desk this Amazing book published by Filmar Spa, our cotton’s supplier. Unfortunately I didn’t (yet) …

November 16, 2013

Going back to the future

Details are important at Bresciani   During last months we had several discussions about the future of our industry. The …

October 22, 2013

Be prepared Moscow, we are arriving..

Dear friends, as announced, in a few weeks the first Bresciani monobrand shop in the world will be open at …

September 30, 2013

How much should it be long ?

One of the big problem about socks is about the lenght of the leg. When Bresciani born in 1970 the …

September 21, 2013

OK, here we are..it’s Autumn time

Ok, I’m just only one of the millions telling “hey, we are officially in Autumn !”. But that’s life, good …

September 10, 2013

Details

It often happens, when talking to our retail partners, to discover that the little details about our production we never …

September 5, 2013

Men’s knee high socks for women : new Winter 13 trend ?

Cashmere and Silk  Looking at the shops’ Windows in Italy, there is no doubt that the knee high socks (in …

August 27, 2013

Pima cotton

Summer season is unfortunately moving towards its end. For sure it’s not already time to think about cold weather, but …

August 12, 2013

Confirmed : linen is really good in hot weather

Just back from one week holiday in Greece. It was really worth the trip. Lindos – Greece Only problem was …

July 27, 2013

Bresciani and social networks

Bresciani is using this blog to communicate with his fans and customers, but not only the blog.   We have …

July 8, 2013

Socks to wear with Jeans in Summer

Some people is forgetting socks in the drawer when hot Summer is coming; of course we don’t agree with this …

June 22, 2013

Pitti Uomo 84 – Spring Summer 2014

As usual the Pitti is the grand operning of the Circus and as usual Bresciani presented its new Spring Summer 2014 collection during …

June 11, 2013

Bespoke socks

One of the main issue about producers it is that producers can manage their own production and their research, quality …

June 4, 2013

12 steps

Believe it or not, our sock undergoes 12 different production and quality control steps, before to leave the factory. Everything starts …

May 25, 2013

Bresciani on the Web

Bresciani socks have a strong success on the web. Socks are quite easy to buy on the net, as the …

April 20, 2013

Sea Island Cotton

The wide offer of natural fibers Bresciani collection is offering, include the Sea Island cotton too. The Sea Island Cotton …

April 16, 2013

Arrivederci

Don’t know if this is professional or not, but actually I don’t care and I would like to write a …

April 6, 2013

Matching the colours of your sock to…?

After talking about technical issues and investigations about production’s details, let’s take few minutes to talk about fashion issues. How …

March 28, 2013

Monsieur Magazine

We already discussed about the Italian luxury Magazine Monsieur and how this publication is reflecting our idea of quality and …

March 14, 2013

Love and Passion : key for quality and success

As I told several time, what you find in the shops is the result of a lot of “secret” work, …

March 6, 2013

Bresciani Blue Book

Business has changed dramatically during the last 5 years. More and more, Companies has to be warehouse in outsourcing for …

February 26, 2013

Regimental Socks

The Regimental style is maybe one of the oldest ones. Stiped Regimental socks were always used to recognize the members of …

February 20, 2013

Milan Fashion Week MFW

Milan Fashion Week is starting today. It is always very exciting, as the shows are attracting in Milan people from …

February 13, 2013

Made In Italy

Unfortunately there are “fakes” Made in Italy on the market. We are proud to confirm we produce all our socks in our …

January 25, 2013

MRKet New York January 2013

After Pitti all our crew moved to New York for the MRKet show, held at the Javitz center, in the …

January 14, 2013

Pitti 83 January 2013

Pitti main Entrance We are just back from the 83rd edition of Pitti Uomo, held last week in Fortezza da …

January 5, 2013

Oeko – Tex Certification

Bresciani is proud to announce, in his permanent quest for the best quality, that the Company is now the first …

December 31, 2012

Socks to wear for the end of the year’s Party ?

We already posted about our 100% organzino silk socks. Now it’s time to use them ! If you will wear …

December 19, 2012

Merry Christmas

And now it’s almost time to stop for a while and think about the important things of life.

December 5, 2012

Finally Winter Time

Finally cold arrived and now it’s time for some heavy socks. Most of our machines are finest gauges (216-240-260 needles), …

November 28, 2012

Mr Mario – part II

– follow previous post ..after working in a couple of different Companies, Mario finally found a job in a socks’ …

November 21, 2012

Mr. Mario…Once upon a time..

Bresciani is Bresciani because of Mr. Mario Bresciani. Will not bore you with his CV, as you can find it …

November 14, 2012

Washing and testing department

As indicated some time ago, the quality of the yarn it is fundamental for a quality sock. Of course all …

November 9, 2012

Memorabilia

Sometime the history of a Company is also made by the people who worn his products. We were lucky to have several …

October 30, 2012

Esquire Big Black Book Winter Issue

Communication is more and more important. It is vital for small Companies like ours to keep their consumers updated about latest …

October 23, 2012

Spring 2013 : Colours and Colours

Socks’ trend for Spring 2013 is still colour. Bright colours, sometime in bold design, but mostly old style revisited. You …

October 8, 2012

Bergamo

The place where we are living influence for sure our work. Centuries of history can’t  not having a part on …

September 20, 2012

Sancta Sanctorum

All factories have a pulsing heart. Beside of the production department, ours is located in the room where we store …

September 12, 2012

Hard work

Running a textile Company it is not only style and shows. There is the hard work of a lot of …

September 5, 2012

The past is always coming back

As already mentioned in some previous post, fashion is always a kind of circle and design are returning years later. …

August 29, 2012

Summer is coming to an end

Welcome back. Company reopening after Summer break and we are in the middle of Winter orders deliveries to our retailers …

August 1, 2012

Time for holidays

As every year, factory is closing for 3 weeks in August. Time for holiday and time to do some work …

July 27, 2012

Old good times

When Mario Bresciani founded the Bresciani Company, we were at the beginning of the ’70. Was the time of the …